Online DJ services are a great way to showcase your skills, reach a wider audience, and earn some income from your passion. However, it can be challenging to stand out from the crowd and monetize your DJ mixes effectively. In this article, I will share some tips and strategies on how to make money with online DJ services, such as:
- Creating a YouTube channel
- Creating a website, blog, and online store
- Selling merch, gig tickets, and music production
- Teaching, workshops, and masterclasses
- Event DJ services and custom mix sales
- Subscription services and donations
- Affiliate marketing and sponsorships
- Licensing and royalties
- Podcasting and radio shows
- Streaming platforms and live events
- Online DJ competitions and contests
- Online DJ communities and networks
Let’s dive into each of these methods and see how they can help you monetize your online DJ services.
Creating a YouTube channel
Uploading YouTube videos is one of the best places to start building a platform and making the journey to profitability. YouTube is the most popular video-sharing platform in the world, with over 2 billion monthly active users. It allows you to showcase your DJ mixes, tutorials, reviews, tips, and tricks, and engage with your audience through comments, likes, and subscriptions.
To make money with YouTube, you need to join the YouTube Partner Program (YPP), which requires you to have at least 1,000 subscribers and 4,000 watch hours in the past 12 months. Once you meet these criteria, you can apply for monetization and start earning revenue from ads, memberships, merchandise, and super chat.
However, monetizing your DJ mixes on YouTube can be tricky, as you may face some legal issues with using copyrighted music. To avoid this, you can:
- Use royalty-free music or music that you own the rights to
- Get permission from the copyright owners or pay for licensing
- Use fair use arguments or dispute claims if you believe your use is transformative or educational
- Use Mixcloud, which is the only platform that allows you to legally upload and monetize your DJ mixes
Creating a website, blog, and online store
Another way to make money with online DJ services is to create your own website, blog, and online store. This can help you establish your brand, showcase your portfolio, attract more traffic, and sell your products and services.
To create a website, you need to register a domain name, choose a web hosting service, and design your site using a website builder or a content management system (CMS) like WordPress. You can also use platforms like Wix, Squarespace, or Shopify to create your site easily and quickly.
To create a blog, you need to produce high-quality and relevant content that provides value to your audience. You can write about topics such as DJ tips, gear reviews, industry news, music trends, and more. You can also use SEO (search engine optimization) techniques to rank higher on Google and drive more organic traffic to your site.
To create an online store, you need to sell products or services that are related to your DJ niche. For example, you can sell:
- Your own music or DJ mixes
- Merchandise such as t-shirts, hats, stickers, etc.
- Gig tickets or event passes
- Music production services such as mixing, mastering, remixing, etc.
- DJ equipment or accessories
- Online courses or ebooks
You can use platforms like WooCommerce, Shopify, or Gumroad to set up your online store and accept payments from your customers.
Selling merch, gig tickets, and music production
As mentioned above, selling merch, gig tickets, and music production services can be a great way to make money with online DJ services. These are some of the most common and profitable ways to monetize your DJ brand and fan base.
To sell merch, you need to create and design your own products that reflect your DJ identity and style. You can use platforms like Teespring, Printful, or Merch by Amazon to create and sell your merch without having to deal with inventory, shipping, or fulfillment.
To sell gig tickets, you need to book and promote your own live events or join existing events as a DJ. You can use platforms like Eventbrite, Ticketmaster, or Bandsintown to create and sell your gig tickets and manage your events.
To sell music production services, you need to offer your skills and expertise as a producer, mixer, master, or remixer to other artists or clients. You can use platforms like SoundBetter, AirGigs, or Fiverr to create and sell your music production services and showcase your portfolio.
Teaching, workshops, and masterclasses
If you have a lot of experience and knowledge as a DJ, you can also make money by teaching, hosting workshops, or giving masterclasses to other aspiring DJs or music enthusiasts. This can help you share your passion, establish your authority, and earn some income from your skills.
To teach, host workshops, or give masterclasses, you need to create and deliver engaging and informative content that covers topics such as DJ techniques, equipment, software, music theory, genres, etc. You can use platforms like Udemy, Skillshare, or Teachable to create and sell your online courses or ebooks. You can also use platforms like Zoom, Skype, or Google Meet to conduct live sessions or consultations.
Event DJ services and custom mix sales
You can also make money by offering online DJ services such as mixing and mastering tracks, creating custom DJ sets, and providing DJ consulting services. These are some of the ways you can leverage your DJ skills and talents to serve other artists, clients, or events.
To offer online DJ services, you need to have a professional and reliable setup, including a laptop, a DJ controller, a mixer, a microphone, headphones, speakers, and software. You also need to have a portfolio of your previous work and testimonials from your satisfied customers.
You can use platforms like SoundCloud, Mixcloud, or Bandcamp to upload and sell your DJ mixes or tracks. You can also use platforms like SoundBetter, AirGigs, or Fiverr to offer and sell your DJ services and showcase your portfolio.
Subscription services and donations
Another way to make money with online DJ services is to create a subscription service or accept donations from your fans or supporters. This can help you build a loyal and engaged community, generate recurring revenue, and reward your subscribers or donors with exclusive content or perks.
To create a subscription service, you need to offer valuable and consistent content that your audience is willing to pay for. You can use platforms like Patreon, Substack, or Memberful to create and manage your subscription service and offer different tiers or plans to your subscribers.
To accept donations, you need to provide a way for your fans or supporters to tip you or support your work. You can use platforms like PayPal, Venmo, or Cash App to accept donations directly. You can also use platforms like Buy Me a Coffee, Ko-fi, or Patreon to accept donations and offer rewards or incentives to your donors.
Affiliate marketing and sponsorships
Affiliate marketing and sponsorships are two of the most popular and lucrative ways to make money with online DJ services. They involve promoting or endorsing products or services from other brands or companies and earning a commission or a fee for each sale or action.
To do affiliate marketing, you need to join an affiliate program or network that matches your DJ niche and audience. You can use platforms like Amazon Associates, ShareASale, or ClickBank to find and join affiliate programs and get your unique affiliate links. You can then promote or recommend the products or services using your affiliate links on your website, blog, YouTube channel, social media, etc.
To get sponsorships, you need to have a large and engaged audience that trusts your opinion and follows your recommendations. You can use platforms like FameBit, AspireIQ, or Podcorn to find and connect with brands or companies that are looking for influencers or creators to sponsor. You can then negotiate the terms and conditions of the sponsorship deal and create sponsored content that features the brand or product.
Licensing and royalties
Licensing and royalties are another way to make money with online DJ services. They involve granting permission to use your music or DJ mixes in other media or platforms and earning a percentage or a fee for each use.
To license your music or DJ mixes, you need to register your work with a performing rights organization (PRO) such as ASCAP, BMI, or SESAC. These organizations collect and distribute royalties to music creators whenever their music is played or performed publicly. You can also use platforms like Songtradr, Musicbed, or Epidemic Sound to license your music or DJ mixes to other media or platforms such as films, TV shows, ads, podcasts, etc.
Podcasting and radio shows
Podcasting and radio shows are another way to make money with online DJ services. They involve creating and distributing audio content that features your DJ mixes, music, interviews, stories, etc.
To create a podcast or a radio show, you need to have a good microphone, a recording software, and a hosting service. You can use platforms like Anchor, Podbean, or Buzzsprout to create and host your podcast or radio show and distribute it to various platforms such as Spotify, Apple Podcasts, Google Podcasts, etc.
To make money with podcasting or radio shows, you can use methods such as:
- Ads or sponsorships
- Subscriptions or donations
- Merch or products
- Live events or tours
- Affiliate marketing or referrals
Streaming platforms and live events
Streaming platforms and live events are another way to make money with online DJ services. They involve broadcasting your DJ mixes, music, or performances live to your audience and interacting with them in real time. You can use platforms like Twitch, YouTube Live, Facebook Live, Instagram Live, or Mixcloud Live to stream your DJ sets and reach a global audience. You can also use platforms like Zoom, Skype, or Google Meet to host private or exclusive events for your fans or clients.